About BSE Hockey

BSE Hockey Co. is a Dallas–Fort Worth hockey brand built around sticks with distinctive artwork and a personality of their own. Founded in 2026 by a Canadian and a Texan, BSE was built to address some of the problems that every hockey player can identify with: the cost of a stick...and how boring most of them are.

So we set out to create something different and interesting. A stick that is performant, high quality, cost effective, and interesting. A stick that actually lets players show off some personality rather than another case of "ooh look, a flash of <insert random neon color> on a grey twig".

The result is BSE. Big Stick Energy Hockey Co.

Our first release is made to order. Choose from the configurations offered on the product page and we’ll have your stick produced for you. We’re beginning with local DFW delivery and arranged pickup while we work out broader shipping.

We’re building the product line carefully, learning from every prototype and production run. For questions about an order or a stick, contact BSE Hockey.